Last Updated: 17/08/2026

This Privacy Policy explains how Bella Boo Pro Beauty ("we", "us", "our") collects, uses, stores and protects personal information when you visit www.bellabooprobeauty.co.uk, contact us, create an account or purchase products from our online store.

We respect your privacy and process personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, the Privacy and Electronic Communications Regulations 2003 (PECR), and other applicable UK data protection and privacy legislation.

Where applicable, we may also be subject to data protection laws in other jurisdictions in which we operate or provide goods and services.

This Privacy Policy should be read together with our Cookie Policy and Terms & Conditions.

1. About Us

Email: be.yousalesinfo@gmail.com

Phone: +447835041100

If you have any questions about how we process your personal data or wish to exercise your data protection rights, you can contact us using the details above.

2. What Personal Information We Collect

Depending on how you interact with us, we may collect and process information including:

Information you provide to us

This may include:

• Full name

• Billing address

• Delivery address

• Email address

• Telephone number

• Account login information

• Order and purchase information

• Payment-related information

• Information provided through our contact form

• Messages and correspondence you send to us

• Information you provide when requesting a return, refund or replacement

• Any other information you voluntarily provide to us

We do not normally receive or store your full payment card details where payment is processed by a third-party payment provider. Payment information may instead be processed directly by the relevant payment provider.

Information collected automatically

When you visit our website, certain information may be collected automatically, depending on your cookie and privacy choices.

This may include:

• IP address

• Browser type and version

• Device type

• Operating system

• Date and time of visits

• Pages viewed

• Referring website

• Website interactions

• Approximate geographic information

• Cookie preferences

• Website usage and performance information

Non-essential analytics and similar technologies are subject to your cookie choices and applicable consent requirements.

3. How We Use Your Personal Information

We may use your personal information for the following purposes:

Processing and fulfilling orders

We use your information to:

• Process and fulfil your orders

• Process and facilitate payments

• Arrange delivery

• Provide order confirmations

• Provide delivery and tracking information

• Communicate with you about your order

• Handle returns, refunds and replacements

• Provide customer support

Operating our website

We use information to:

• Operate and maintain our website

• Provide customer accounts

• Maintain website security

• Prevent fraud and misuse

• Troubleshoot technical problems

• Improve website functionality

• Administer our online store

Improving our services

Where permitted by law, we may use information to understand how visitors use our website and to improve our products, services, website performance and customer experience.

Where consent is required, we will obtain consent before carrying out the relevant processing.

Communications

We may contact you regarding:

• Your orders

• Payments

• Delivery

• Returns and refunds

• Customer service enquiries

• Important information relating to our services

• Changes to our services or policies where appropriate

We may also send marketing communications where permitted by applicable law and where the required consent or other lawful basis applies.

4. Legal Bases for Processing

We process personal data only where we have a lawful basis under applicable data protection law.

Depending on the circumstances, the lawful basis may include:

Performance of a contract

We may process personal information where necessary to:

• Process your order

• Take or facilitate payment

• Deliver your products

• Manage your account

• Provide customer service

• Process returns and refunds

Legal obligations

We may process personal information where necessary to comply with legal or regulatory obligations, including accounting, tax, consumer protection, fraud prevention and record-keeping requirements.

Legitimate interests

We may process personal information where necessary for our legitimate business interests, provided that those interests are not overridden by your rights and freedoms.

This may include:

• Website security

• Fraud prevention

• Protecting our business

• Managing customer relationships

• Maintaining business records

• Improving our services

• Responding to customer enquiries

• Administering and improving our website and online store

Where we rely on legitimate interests, we consider and balance those interests against your rights and freedoms.

Consent

Where required by law, we will ask for your consent before processing personal information for purposes such as certain analytics, cookies or electronic marketing.

You can withdraw consent at any time where processing is based on consent.

Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

5. Marketing Communications

We may send marketing communications by email, text message or other electronic means where permitted by applicable law.

Electronic marketing is subject to the Privacy and Electronic Communications Regulations 2003 (PECR) as well as applicable data protection legislation. PECR applies to electronic marketing and operates alongside the UK GDPR.

Where consent is required, we will obtain appropriate consent before sending marketing communications.

Where applicable, we may rely on a lawful existing-customer marketing exception where all legal conditions are satisfied.

You can unsubscribe from marketing emails at any time using the unsubscribe facility included in the communication or by contacting us.

You have the right to object to direct marketing at any time. If you object, we will stop processing your personal data for direct marketing purposes.

Your withdrawal of marketing consent or objection to direct marketing will not affect other lawful processing of your personal information.

6. Cookies and Similar Technologies

Our website uses cookies and similar technologies.

Some cookies are strictly necessary for the website and online store to function.

We may also use analytics and other non-essential cookies to understand how visitors use our website and to improve our services.

Non-essential cookies will only be used where the required consent has been obtained, where applicable.

We use Usercentrics to manage cookie preferences and consent for non-essential cookies and similar technologies.

We also use Google Analytics through Wix to understand how visitors use our website.

For more information about the cookies and similar technologies used on our website and how you can manage your preferences, please see our Cookie Policy.

7. Wix

Our website and online store are operated using Wix.

Wix provides website hosting, ecommerce functionality, website infrastructure, security and other services necessary for operating our online store.

Wix may process personal information on our behalf in connection with the operation, maintenance and security of the website and online store.

Information processed through Wix may include:

• Customer details

• Account information

• Order information

• Delivery information

• Website usage information

• Technical information

• Device and browser information

Wix processes personal information in accordance with its applicable privacy documentation and contractual arrangements.

8. Google Analytics

We use Google Analytics through Wix to understand how visitors use our website and to help us improve website performance, functionality and customer experience.

Google Analytics may collect information such as:

• Website visits

• Pages viewed

• Website interactions

• Device and browser information

• Traffic sources

• Approximate geographic information

• Other website analytics information

Analytics cookies are treated as non-essential and will only be used where the required consent has been obtained through our cookie consent mechanism.

Further information about analytics cookies and your choices is available in our Cookie Policy.

9. Delivery Providers

We use DPD to deliver orders.

When you place an order, we may provide DPD with information necessary to deliver your order.

This may include:

• Name

• Delivery address

• Telephone number

• Email address

• Order or delivery reference information

This information is provided for the purpose of arranging and completing delivery and providing delivery-related communications.

DPD may process your personal data in accordance with its own privacy policies and applicable legal obligations.

10. Payment Providers

Payments made through our website may be processed by third-party payment providers.

Depending on the payment method selected, the relevant payment provider may receive information necessary to process and authorise your payment.

We do not normally store your complete payment card details on our own systems.

Payment providers may process personal information in accordance with their own privacy policies and applicable legal requirements.

11. Other Service Providers

We may use third-party service providers where necessary to operate our business and website.

These may include providers involved in:

• Website hosting

• Ecommerce services

• Payment processing

• Delivery and logistics

• Website analytics

• Cookie consent management

• Email communications

• IT and security services

• Accounting and financial services

• Professional services

Where a service provider processes personal data on our behalf, we take appropriate steps to ensure that the processing is carried out in accordance with applicable data protection law.

12. When We May Share Your Information

We may disclose personal information where necessary to:

• Service providers acting on our behalf

• Payment providers

• Delivery providers

• Website and technology providers

• Professional advisers

• Accountants and auditors

• IT and security providers

• Government authorities or regulators where legally required

• Law enforcement authorities where legally required

• Other parties where necessary to protect our legal rights or prevent fraud or unlawful activity

We do not sell your personal information.

We will only share personal information where we have a lawful basis for doing so.

13. International Transfers

Some of the service providers we use may process personal information outside the United Kingdom.

Where personal data is transferred outside the UK, we will take appropriate steps to ensure that the transfer is lawful under applicable UK data protection legislation.

Depending on the circumstances, this may include relying on:

• UK adequacy regulations;

• Appropriate safeguards such as the UK International Data Transfer Agreement (IDTA);

• The UK Addendum to the EU Standard Contractual Clauses;

• Applicable contractual safeguards; or

• Another lawful transfer mechanism permitted under UK data protection law.

Where required, further information about relevant international transfers and safeguards can be requested from us.

14. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to meet legal, accounting, tax and regulatory requirements.

For example, information relating to purchases may need to be retained after the transaction to comply with legal and accounting obligations and to deal with potential disputes, refunds, returns, warranties or consumer rights.

Information used for customer service will generally be retained for as long as necessary to deal with the relevant enquiry.

Marketing information may be retained while you remain subscribed to our marketing communications, subject to applicable legal requirements and your rights.

Where information is no longer required, we will securely delete it or anonymise it where appropriate.

The specific retention period may depend on the type of information and the purpose for which it is processed.

15. Data Security

We take appropriate technical and organisational measures to protect personal information against:

• Unauthorised access

• Accidental loss

• Destruction

• Alteration

• Unauthorised disclosure

• Other unlawful or unauthorised processing

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

16. Your Data Protection Rights

Under applicable UK data protection law, you may have the following rights:

Right of access

You can request a copy of the personal information we hold about you.

Right to rectification

You can ask us to correct inaccurate or incomplete personal information.

Right to erasure

You may ask us to delete your personal information in certain circumstances.

Right to restriction

You may ask us to restrict the processing of your personal information in certain circumstances.

Right to object

You may object to certain processing, including processing for direct marketing.

Right to data portability

Where applicable, you may request that personal information you have provided to us is provided to you or transferred to another organisation in a structured, commonly used and machine-readable format.

Right to withdraw consent

Where processing is based on consent, you may withdraw your consent at any time.

Withdrawal of consent does not affect processing carried out before consent was withdrawn.

Rights relating to automated decision-making

Where applicable, you may have rights concerning solely automated decision-making, including profiling, where such processing has legal or similarly significant effects.

Not all rights apply in every circumstance, and some rights are subject to conditions and legal exceptions.

17. How to Exercise Your Rights

If you wish to exercise any of your data protection rights, please contact us:

Email: be.yousalesinfo@gmail.com

Phone: +447835041100

We may need to request additional information to verify your identity before responding to certain requests.

We will normally respond to a valid data protection request within one month. This period may be extended where permitted by law, particularly where a request is complex or multiple requests have been made.

We will explain any applicable extension or reasons for refusing a request where the law requires us to do so.

The ICO states that privacy information should be clear, accessible and explain individuals' rights and how those rights can be exercised.

18. Right to Complain to the Information Commissioner's Office

If you believe that your personal information has been processed unlawfully or that your data protection rights have been infringed, you have the right to complain to the Information Commissioner's Office (ICO), the UK's independent supervisory authority for data protection.

You can find information about the ICO and how to make a complaint through its official website:

Information Commissioner's Office (ICO)

We encourage you to contact us first so that we can try to resolve your concern, but you are entitled to contact the ICO directly.

19. Children's Privacy

Our website is intended for general consumers and is not specifically directed at children.

We do not knowingly collect personal information from children where we are not legally permitted to do so.

If you believe that a child has provided personal information to us, please contact us and we will take appropriate steps to review and, where appropriate, delete the information.

20. Third-Party Websites

Our website may contain links to third-party websites, applications or services.

We are not responsible for the privacy practices, content or security of third-party websites or services.

We recommend reviewing the privacy policy of any third-party website or service before providing personal information.

21. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• Changes to our business

• Changes to the information we process

• Changes to third-party services

• Changes to our website

• Changes to applicable legislation

• Changes to regulatory guidance

When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy.

We recommend checking this page periodically for the latest version.

This Privacy Policy should be reviewed regularly and updated where our processing activities or applicable legal requirements change. The ICO recommends keeping privacy information under review and updating it before introducing new uses of personal data.